Featured Images: Why They Matter
You take weeks or months to complete the perfect blog post or webpage. You have made infographics and charts, you have found images to tell your story. You have ensured that you have all the SEO tags...
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Social Media Marketing
Meet The New Anchor App: Is this the next big social media marketing tool?
Radio by the people. That’s how the newest social media app, Anchor, is being pitched to the public since February 2016. Currently only available on iOS, Anchor is tapping into the newest, quickest,...
9 Social Media Marketing Tips to Build a Better Brand
If you went to the coffee shop this morning and didn’t post a picture on Instagram, did it even happen? Whether you like it or not, social media has quickly taken over our lives whether you work in...
How Social Media Helps With Your Brand Perception
Some of the biggest news in Pittsburgh this December was the release of Penguins Head Coach Mike Johnston. After less than satisfactory results, though not a terrible standing in the NHL Metropolitan...
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How to Run a Facebook Contest
Earlier this year, there were 1.4 billion active Facebook users around the world. The easy access to so many users’ timelines makes Facebook the perfect place for businesses to engage with their...
What the Pinterest Buy Button Means for E-Commerce
I may be biased when I say that Pinterest is the greatest thing to ever happen to the internet – maybe slightly over exaggerated – because I fit Pinterest’s target demographic pretty spot-on (a...
Facebook Page for Small Business Owners
One of the first social media channel that brands often adopt is Facebook. Everyone has Facebook. If Facebook were a country, it would be the most populous nation on earth according to the...
