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Inbound Marketing , Website Design & Development

Lead Generation Website Design with Custom Intuitive Custom Project Gallery

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PIC-helios2b
Company
Helios Solutions
Problem
They needed a user-friendly website to generate leads and showcase their work
Solution
Create a beautiful, intuitive WordPress website
Improvements
Lead generation, custom project gallery, new company logo
Tools Used
WordPress, Asana

Overview

Helios Solutions is a Buffalo-based sunroom, balcony glass, and patio cover installer working specifically with Lumon products. Though Helios Solutions is a newer company, the owners have over 20 years of installation experience.  

Problem:

Growing Contractor Needs New Website Design

The minds behind Helios Solutions needed an attractive website that could easily be found in search results, generate leads and shows off their newest work. They have already certified installers of Lumon’s retractable glass enclosures, but they were fast becoming a business as opposed to contractors who merely offered this as a service. 

PIC Services:

Building a Lead Generating Website

PIC worked with Helios Solutions to create their first company website in WordPress. To ensure this new website would effectively exhibit the company’s newest projects, our design and development team built a custom website with a project gallery that features photos of their latest projects with a description and detail of products that were used.   This allowed Helios to show off their work, expertise, and professionalism. Our team made this gallery feature user-friendly so our client could easily add more projects to the website as they got completed. In tandem with this custom design, PIC’s graphic design team needed to develop the company’s first logo.   

Solutions:

Custom Website Project Plan

Since there was no existing website, the PIC team worked quickly to develop this custom WordPress website and ensure Helios Solutions was able to begin attracting new business. With a new logo and color scheme selected, the website design and development team was able to move forward with the custom design. PIC created completely new content that would appear in search results to attract traffic as well as contact forms to generate leads for the client. In less than eight weeks, PIC had the website live for Helios Solutions. 

 

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Results:

Helios's Custom Website Launch

While it’s still too early to review the performance of the new website’s traffic and lead generation, one look is all it takes to see that PIC delivered a beautiful, intuitive website for Helios Solutions.

The client was thrilled with the design of their new website, as well as the ease of use on the back end for them to update it with newer projects.  

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