Apr 29, 2021 9:37:07 AM
Though the label “social media” has stuck around, Facebook, Twitter, Instagram, and other social media platforms have transformed into valuable marketing tools for companies:
- Make Sales:
Instagram, Facebook, and Pinterest are three popular social media platforms that give companies the marketing tools they need to sell products and services directly to their followers – sometimes without leaving the app.
- Brand Personality Is Important:
Nobody wants to follow boring, one-dimensional brand accounts. A personality that matches your audience – be it professional, witty, snarky, or punny – is a must in 2021.
- Snackable Content:
Instagram, Facebook, Twitter, TikTok, and Snapchat all offer ways to deliver bite-sized pieces of content to your followers. This is the future of social media. Use this trend to share updates, how-tos, new product teases, and other forms of engaging content.
- Faster Response Times:
Younger audiences prefer live chats more than making phone calls or sending emails, so take advantage of this with social media. On Facebook, for example, users can see how quickly you respond to their messages. Responding to customers quickly is vital to social media success.
If you’re interested in any of these ideas, let PIC know and we can help you revamp your social media strategy for 2021.